Ghalib Damarillah AsahlintangArea Marketing Supervisor · FMCG · SurabayaArea Marketing Supervisor · FMCG · Surabaya
I’m a marketer. When the field needs a tool that doesn’t exist, I build it.Saya marketer. Saat lapangan butuh alat yang belum ada, saya membuatnya sendiri.
One salesman, 12 outlets, one day.Satu salesman, 12 outlet, satu hari.
Illustrative dataData ilustrasiMarket research, campaigns and sales-team leadership, backed by 8 working apps I built for real sales problems: routes, outlet audits, surveys, loyalty and dashboards.Riset pasar, kampanye, dan memimpin tim sales, ditambah 8 aplikasi yang saya bangun untuk masalah sales sungguhan: rute, audit outlet, survei, loyalitas, dan dasbor.
Field problems I solvedMasalah lapangan yang saya selesaikan
As a supervisor I kept running into the same problems. Instead of waiting for a system, I built the fix and put it in my team’s hands. Each app below is shown by what it solves; company data stays private.Sebagai supervisor, saya terus bertemu masalah yang sama. Daripada menunggu sistem, saya bangun solusinya dan langsung dipakai tim. Tiap aplikasi di bawah ditampilkan dari masalah yang diselesaikannya; data perusahaan tetap rahasia.
Smaller toolsAlat kecil lainnya Outlet coordinate checker, promoter compensation records, GPS team tracker, goods allocation for wholesalers, and report automation for distribution and follow-up data.Pengecek koordinat outlet, dokumentasi kompensasi promotor, pelacak GPS tim, penjatahan barang untuk grosir, serta otomasi laporan distribusi dan follow-up.
Built withDibangun dengan Python · JavaScript · Supabase · Cloudflare · Google Apps Script · OSRM
Marketing and sales track recordRekam jejak marketing dan sales
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2026 – nowsekarang
PT Wismilak Inti Makmur Tbk
Area Marketing Supervisor, Surabaya (Sep 2026) · Acting Supervisor, Bogor (Jun 2026) · S-Alpha Management Trainee (Mar 2026)Area Marketing Supervisor, Surabaya (Sep 2026) · Acting Supervisor, Bogor (Jun 2026) · S-Alpha Management Trainee (Mar 2026)
Leads the field sales team. Mapped consumer segments and territories with Python, Excel, Power BI and Looker Studio; analyzed positioning with brand funnel research and the BCG matrix. Built the route optimizer adopted in the Bogor area.Memimpin tim sales lapangan. Memetakan segmen konsumen dan teritori dengan Python, Excel, Power BI, dan Looker Studio; menganalisis posisi pasar dengan riset brand funnel dan matriks BCG. Membangun aplikasi optimasi rute yang dipakai di area Bogor.
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2024 – 2026
Teaten.id
Founder and CEO, healthy tea beverageFounder dan CEO, minuman teh sehat
Started with Rp150 thousand. Ran marketing, finance, people and supply chain for a team of 9.Dimulai dengan modal Rp150 ribu. Memegang marketing, keuangan, SDM, dan rantai pasok dengan tim 9 orang.
- Rp28 million revenue in the first two monthsRp28 juta pendapatan dalam dua bulan pertama
- Best company of 40 teams, Wirausaha Merdeka 2024Perusahaan terbaik dari 40 tim, Wirausaha Merdeka 2024
- Rp30 million funding from Wirausaha Merdeka, P2MW and AYE; Airlangga business incubatorRp30 juta pendanaan dari Wirausaha Merdeka, P2MW, dan AYE; masuk inkubator bisnis Airlangga
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2024 – 2025
Above The Line Marketing Agency
Copywriting SpecialistCopywriting Specialist
- 1st best marketing idea for IUP Management, Universitas AirlanggaIde marketing terbaik ke-1 untuk IUP Manajemen Universitas Airlangga
- 1st best integrated marketing communication idea for PT Kasir Pintar InternationalIde komunikasi pemasaran terpadu terbaik ke-1 untuk PT Kasir Pintar Internasional
- Koperasi Mahendratta campaign with Mayora, BRI, Jamoe Iboe and BulogKampanye Koperasi Mahendratta bersama Mayora, BRI, Jamoe Iboe, dan Bulog
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2024
Ministry of Finance of IndonesiaKementerian Keuangan RI
Enumerator, annual stakeholder satisfaction surveyEnumerator Survei Kepuasan Pengguna Layanan dan Pemangku Kepentingan
50 one-on-one interviews with stakeholders such as PT Freeport Indonesia, PT Japfa Comfeed, PwC, Kejaksaan Tinggi Jawa Timur and Kodam V/Brawijaya.50 wawancara tatap muka dengan pemangku kepentingan seperti PT Freeport Indonesia, PT Japfa Comfeed, PwC, Kejaksaan Tinggi Jawa Timur, dan Kodam V/Brawijaya.
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2024 – nowsekarang
BSI Maslahat
Mentor, BSI high school scholars, East Java, Bali and Lombok · Peer Mentor BSI Unggulan UNAIRMentor pelajar SMA BSI, Jawa Timur, Bali, dan Lombok · Peer Mentor BSI Unggulan UNAIR
Mentored 19 students; 15 were admitted to universities such as Universitas Airlangga, IPB, Universitas Padjadjaran and Universitas Brawijaya.Mendampingi 19 siswa; 15 diterima di kampus seperti Universitas Airlangga, IPB, Universitas Padjadjaran, dan Universitas Brawijaya.
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2018 – 2022
Becik Kingdom Records
Co-founder, independent electronic music labelCo-founder, label musik elektronik independen
LeadershipKepemimpinan
Student Executive Board, FEB Universitas AirlanggaBEM FEB Universitas Airlangga
Vice Head, Department of Science · PKM Staff · 2022 – 2024Wakil Kepala Departemen Keilmuan · Staf PKM · 2022 – 2024
- Strategy that made FEB the official champion of the UNAIR Student Scientific Competition 2023Strategi yang menjadikan FEB juara umum Kompetisi Ilmiah Mahasiswa UNAIR 2023
- Led 18 mentors for 93 PKM teams; FEB became UNAIR’s top proposal contributor in 2022Memimpin 18 mentor untuk 93 tim PKM; FEB jadi penyumbang proposal terbanyak di UNAIR 2022
- English proficiency test campaign with the UNAIR Language Center: 119 participantsKampanye tes ELPT bersama Pusat Bahasa UNAIR: 119 peserta
Head of Awardees, BSI Scholarship UNAIRKetua Awardee Beasiswa BSI UNAIR
2022 – 2025
Ran BSI Scholarship Goes to Campus (112 participants) and a digital marketing project for village MSMEs in Trenggalek.Menjalankan BSI Scholarship Goes to Campus (112 peserta) dan proyek digital marketing untuk UMKM desa di Trenggalek.
International programsProgram internasional
- Mahidol University Thailand · 2023Sustainable business study. Banana-leaf food container concept, 2nd place.Studi bisnis berkelanjutan. Konsep wadah makanan dari daun pisang, juara 2.
- Universiti Malaya Malaysia · 2023Economic development program; MSME growth project; visit to Bank Negara Malaysia.Program pembangunan ekonomi; proyek pengembangan UMKM; kunjungan ke Bank Negara Malaysia.
- Burapha University Thailand · 2025Cross-cultural program with delegates from 8 countries; pitched a unified ASEAN tourism visa.Program lintas budaya dengan delegasi dari 8 negara; mempresentasikan visa wisata ASEAN bersama.
EducationPendidikan
Universitas Airlangga
Bachelor of Management, Marketing
2021 – 2025Sarjana Manajemen, peminatan Pemasaran
2021 – 2025
GPA 3.72 / 4.00
Thesis on green marketing: utilitarian environmental benefit, green brand image and green purchase intention.Skripsi tentang green marketing: manfaat lingkungan utilitarian, green brand image, dan niat beli produk hijau.
CertificationsSertifikasi
- Certified Digital Marketer, BNSP (2023)Certified Digital Marketer, BNSP (2023)
- Microsoft Office Proficient (2025)
- Risk Management Competency, LPK FEB UNAIRKompetensi Manajemen Risiko, LPK FEB UNAIR
- TOEFL ITP 550 · EF SET C2 · Duolingo 125
AwardsPenghargaan
- 1st, UNAIR Student Scientific Competition 2022Juara 1 Kompetisi Ilmiah Mahasiswa UNAIR 2022
- 2nd, UMP Business Plan Competition 2024Juara 2 Business Plan UMP 2024
- 4th, Outstanding Student FEB UNAIR 2023Juara 4 Mahasiswa Berprestasi FEB UNAIR 2023
- 3rd, Grand Economic Debate 2022Juara 3 Debat Grand Economic 2022
- Best Presentation, MBKM Synergy 2023Presentasi Terbaik Sinergitas MBKM 2023
Hiring for marketing, sales or trade marketing? Let’s talk.Butuh orang marketing, sales, atau trade marketing? Mari bicara.
Indonesian (native) · English (professional) · JavaneseBahasa Indonesia (asli) · Inggris (profesional) · Jawa